Veja is a French shoe brand founded in 2005 by Sébastien Kopp and François-Ghislain Morillion. What sets Veja apart is its strong commitment to sustainability and fair trade. Aware of the fashion industry's environmental impact, the founders aimed to create a brand using eco-friendly materials and promoting fair labor practices. Veja shoes are primarily made from sustainable materials such as organic cotton, wild rubber from the Amazon rainforest, and vegetable-tanned leather. Stylistically, Veja shoes are recognizable for their minimalist and modern design. They are popular among those seeking both stylish and ethical footwear options.